Toy Dinosaur
Brand & E-Commerce · Headwear

Hat Pro Shop — Logo & E-Commerce Brand by Toy Dinosaur

Headwear
E-Commerce Brand
Classic Badge
Logo System
Always-On
Social Creative
Webstore
Design & Build
The Brand

Licensed Classics, Sold Right.

A badge that says officially licensed before you read a word.

Enough said — Coors Banquet rope hat at sunset, Hat Pro Shop social creative

Product-first, everywhere.

A gold badge and silhouette mark anchor the brand, then get out of the way — the hats are the heroes, shot in the wild and on clean product sets.

Every touchpoint — store, social, email, coasters — carries the same system, so the brand reads instantly at feed speed and on a shelf.

Logo Exploration

Nine Directions, One Badge.

Script, slab, chrome, neon, and varsity — the explorations behind the classic badge.

Hat Pro Shop logo direction 1 Hat Pro Shop logo direction 2 Hat Pro Shop logo direction 3 Hat Pro Shop logo direction 4 Hat Pro Shop logo direction 5 Hat Pro Shop logo direction 6 Hat Pro Shop logo direction 7 Hat Pro Shop logo direction 8 Hat Pro Shop logo direction 9
The Social System

Built to Scroll-Stop.

One template language across every drop — licensed brands, vintage sports, and collabs.

Keep It Original — Coca-Cola katakana hat social post Smokey Bear hat lifestyle social post Head North — Minnesota North Stars strapback social post Premium quality embroidery — Ford Bronco patch social post
The Webstore

Designed to Convert.

Headers, collections, and campaign banners for the online store.

Hat Pro Shop webstore design — Wild Style Ford Bronco collection
In the World

Off the Screen.

The badge beyond the store — the storefront and the counter.

Hat Pro Shop retail storefront Hat Pro Shop retail counter
Next projectPlayBest Board Games

Got Product? Make It Move.

Logo, store, social, and product creative — one system that sells.