Toy Dinosaur
The Library 84 Articles AI / Marketing / Strategy / Nova Scotia

Business Insights.

Everything we know, written down. 84 articles on AI, marketing strategy, branding, SEO, and growing a business in Nova Scotia and beyond — free to read, built to use.

MARKETING INSIGHTS LIBRARY

Search, filter by topic, or start with an editor's pick — new pieces added as the tools and the market move.

Editor's Picks
Showing 84 articles
001AI What Is an MCP Server?

A clear, jargon-free explanation of MCP servers (Model Context Protocol): what they are, how they let AI assistants connect to your tools and data, and why they matter.

10 min readRead →
002AI What Is a CLI?

A friendly introduction to the command-line interface (CLI): what it is, why developers and AI tools use it, basic commands, and how it differs from clicking buttons in an app.

10 min readRead →
003AI What Is an API?

APIs explained without the jargon: what an API is, how software talks to other software, real everyday examples, and why APIs power almost everything online including modern AI.

10 min readRead →
004AI What Is an LLM?

A clear explanation of large language models (LLMs) like Claude and GPT: what they are, how they are trained, what they can and cannot do, and how to use them well.

10 min readRead →
005AI What Is an AI Agent?

AI agents explained: how they differ from chatbots, the plan-act-observe loop, what tools and orchestration mean, real use cases, and the limits of autonomous AI.

10 min readRead →
006AI Fine-Tuning LLMs

Learn what fine-tuning a large language model means, when to do it versus prompting or RAG, the main methods (LoRA, QLoRA, full fine-tuning), and a practical workflow.

12 min readRead →
007AI Building Your Own LLM

A grounded overview of what it actually takes to build a large language model from scratch: data, compute, the training pipeline, costs, and why most teams should not.

10 min readRead →
008AI Training AI Image Models

How AI image generation models are trained and customized: how diffusion models work, fine-tuning with LoRA and DreamBooth, datasets, and tools like Stable Diffusion and ComfyUI.

10 min readRead →
009AI Running AI Orchestrators

What AI orchestration means, how a coordinator delegates work to multiple specialized agents, common patterns (pipelines, fan-out, verify), and the tools that make it possible.

11 min readRead →
010AI AI Meets 3D

How Model Context Protocol (MCP) tools let AI assistants like Claude drive Blender to model, scene-build, and automate 3D work, plus what is realistic today and how to start.

7 min readRead →
011AI AI Meets Adobe

How MCP tools and AI assistants are starting to automate Adobe apps like Photoshop and InDesign, what is possible today, and how creative teams can use it responsibly.

9 min readRead →
012AI The MCP Tools Ecosystem

A tour of the growing Model Context Protocol ecosystem: the kinds of MCP servers available, how they turn AI into a hub that controls your tools, and how to choose and trust them.

9 min readRead →
013AI AI in 2026

A grounded roundup of where AI stands in 2026: smarter and more agentic models, the rise of MCP and tool use, multimodal generation, on-device AI, and what it means for businesses.

9 min readRead →
015AI AI Marketing Tools Reviews

Master AI marketing tool selection with our comprehensive 2025 review guide. Compare top platforms, pricing, features, and performance for email, social media, analytics, and automation tools.

9 min readRead →
Put It To Work

Rather Talk It
Through?